SPECTRUM "Small Business Everyday"

Campaign Launch / B2B / Digital / Social / DM / Print
Agency: Fathom Communications
Role: Creative Lead

For Spectrum Business, the competition is more than just other Internet-Phone-TV providers. It’s anyone that competes for the attention of business owners. So we went up against the Small Business Saturday campaign from American Express by countering with our own new platform: Small Business Everyday. The premise is simple: When you’re a small business owner, every day matters.

Landing page

Facebook posts

Poster

DM

Email